Salesforce Marketing Cloud Architect

Salesforce Marketing Cloud Architect
📍 Toronto (Downtown) | Hybrid (4 days onsite)

We’re looking for a Salesforce Marketing Cloud Architect to join a fast-growing team delivering best-in-class marketing automation solutions. In this role, you’ll partner with marketing and technical stakeholders to design, build, and optimize scalable Salesforce Marketing Cloud solutions that power personalized, data-driven customer experiences.

What You’ll Do
🧠 Translate business and marketing needs into end-to-end technical designs across the customer journey
💡 Recommend best practices, identify gaps, and optimize platform performance
🔗 Design architectures supporting multi-platform and multi-channel strategies
📊 Interpret complex requirements and deliver data-driven solutions
🗣️ Participate in discovery sessions, demos, and trainings
📝 Create clear technical documentation, including data models and maintenance guides
⚙️ Configure Marketing Cloud instances (business units, users, roles, sender profiles, etc.)
🗂️ Design contact models, data schemas, and business unit hierarchies
🔄 Build complex automations, multi-channel journeys, personalized emails, and dynamic CloudPages
🤖 Use Automation Studio for SQL-based processes, data imports/exports, and audience segmentation
🛤️ Develop omni-channel communication flows using Journey Builder
🌐 Build CloudPages including landing pages, forms, and preference centers
✉️ Create and deploy emails using Content Builder and advanced AMPscript personalization
📈 Support advanced Marketing Cloud implementations (e.g., Interaction Studio, Datorama)
🔍 Identify optimization opportunities in existing Marketing Cloud environments

What You Bring
⏳ 3+ years of hands-on Salesforce Marketing Cloud experience
🎓 Bachelor’s degree or equivalent practical experience
🏅 Salesforce Marketing Cloud Consultant and/or Developer certification(s)
🧰 Strong expertise in Automation Studio, Journey Builder, and Email Studio
📱 Experience with Mobile Studio, Interaction Studio, Datorama, and/or Audience Studio (a plus)
🔁 Working knowledge of Sales Cloud, Service Cloud, or other Salesforce products
💻 Proficiency in AMPscript, SQL, and Server-Side JavaScript
🌍 Experience with web technologies (JavaScript, HTML, CSS, XML)
🔌 Advanced knowledge of SOAP and REST APIs
🔗 Experience with Marketing Cloud Connect and other integrations (e.g., MuleSoft, Heroku)
☁️ Exposure to data lakes or warehouses (e.g., AWS) is a plus
🧩 Experience working in agile delivery environments
🗃️ Familiarity with tools like JIRA, Confluence, or similar platforms
🔍 Strong analytical, problem-solving, and attention to detail
🗣️ Excellent written, verbal, and presentation skills
🤝 Ability to work independently while managing multiple priorities in a team setting

Lets connect ASAP!!!

📩 Email: j.anaebonam@masonfrank.com

📞 Phone: 647-932-0192

⚠ STRICTLY NO CALLS FROM THIRD PARTIES OR RECRUITERS. DIRECT CANDIDATES IN CANADA ONLY!