Digital Analytics Consultant

About the job
Digital Analytics Implementation Consultant

GTA or Kitchener/Waterloo, ON · Hybrid / Remote (Canada)

Full Time | Intermediate–Senior | Contract

About the Role

We are seeking an experienced Digital Analytics Implementation Consultant to join our global marketing group. This is a hands-on role with significant scope, focusing on implementing and supporting the Adobe Experience Platform Web SDK to enable rich, future-proof data collection for marketing and customer experience.

You will work closely with digital analytics professionals, IT teams, and business stakeholders to design and deliver scalable, privacy-compliant data collection solutions that drive business impact.

What You’ll Do

Design, implement, and optimize Adobe Experience Platform Web SDK integrations to enable Adobe Analytics, AEP, Adobe Target, and other Adobe Experience Cloud solutions.
Translate data collection requirements into Web SDK configuration and XDM schema design, ensuring alignment with business goals and privacy standards.
Implement tracking through tag management systems (primarily Tealium iQ; Adobe Tags/Launch is an asset).
Build and validate data layer structures, SDK configurations, and custom code to support advanced analytics use cases.
Conduct end-to-end QA of Web SDK events using browser developer tools, Charles Proxy, or Fiddler.
Collaborate across analytics, development, and business teams to deliver durable, scalable implementations.
Maintain adherence to internal security, consent, and privacy guidelines.
Document and share best practices to support broader Web SDK and AEP adoption.

What You Bring

Proven hands-on experience with Adobe Experience Platform Web SDK (configuration, XDM schemas, AEP data collection, Adobe Analytics mappings).
Familiarity with Adobe Experience Cloud applications (Adobe Analytics, AEP, Adobe Target) and their integrations via Web SDK.
Strong background in tag management systems (Tealium iQ preferred; Adobe Tags/Launch and server-side tagging are assets).
Proficiency in JavaScript, HTML, CSS, and jQuery for custom tagging solutions.
Expertise with debugging tools such as browser developer tools, Adobe Assurance, Charles Proxy, or Fiddler.
Knowledge of cookies, consent frameworks, and content security policies.
Excellent communication skills, both technical and non-technical.
Five or more years of relevant professional experience, or an equivalent combination of education and experience.

Nice to Have

Experience with server-side tagging and Adobe Edge Network.
Knowledge of consent management platforms such as OneTrust.
Familiarity with Adobe Experience Platform Data Collection in both client-side and server-side setups.
Exposure to Real-Time CDP (RTCDP) or Customer Journey Analytics (CJA).
Experience with data governance frameworks and XDM schema design.