Marketing Manager – Bilingual

About the job
Our client is a top financial institution with significant North American holdings. They have operations across most major verticals, including institutional & corporate, wealth management, private client, commercial banking, treasury, and retail banking.

Contract Period: 4 months with potential to extend or convert

Location: Montreal, QC

Location Type: Hybrid; onsite 3 days a week

Business Hours: Monday to Friday; 9 AM to 5 PM

Job Responsibilities:

Proven experience delivering impact and business results with a track record of developing and executing on strategies to deliver both short-term and long-term results.
Effectively establish and work with teams across multiple functions, building strong business relationships with a focus on collaboration and doing the right thing.
Lead cross functional teams to ensure marketing projects are consistently delivered within the agreed upon timelines, budget and objectives.
Continuously look for opportunities to innovate and bring new thinking to the growth of the business.
Communicate & present effectively across the organization.
Able to quickly adapt to the changing needs of the business.
In-depth experience with digital, direct, analytical marketing and funnel optimization; with a strong understanding of what drives return on marketing investment.
Proven track record successfully driving marketing efficiency, delivering marketing KPIs and achieving business results.
Lead end to end marketing planning from ideation to strategies and initiatives that drive business results, to execution.
Work collaboratively with cross functional and agency partners to develop & implement omni-channel, fully integrated marketing programs in support of business objectives.
Work with business teams to ensure clear understanding of financial targets and build into marketing planning process.
Own and manage marketing budget & monthly forecasting.
Work with Digital Reporting, Campaign Management & Media Agency to measure campaign effectiveness, while optimizing performance in real time.

Experience & Qualification Requirements:

Minimum 8 years progressive marketing experience, with strong digital, direct & social marketing background
Bilingual – Ability to communicate with customers and clients in both English and French (Fluency – read/write/speak in French)
Strong understanding of what drives return on marketing investment and ability to understand and leverage the consumer and translate insights into high-impact marketing activities
Track record and proven results driving marketing efficiency, success and media & direct marketing optimization
Ability to translate the benefits of products into simple and intuitive propositions that demonstrate customer value
Strategic Marketing: Marketing anchored in business strategy driving to best in class Marketing
Analytical capability working with Research & Insights; Advanced Analytics; HCD and Finance

****ALL CANDIDATES MUST COMPLETE A CRIMINAL AND CREDIT CHECK AS PART OF THE APPLICATION PROCESS****

How to Apply: If you are a motivated professional looking to contribute to a leading team, please submit your resume outlining your qualifications and experience relevant to this role. Robertson & the clients we represent, value diversity and are committed to creating an inclusive workplace. We invite all qualified individuals to apply.

Robertson & the clients we represent are equal opportunity employers, committed to diversity and inclusion. Robertson is a certified diverse supplier and actively seeks to foster a representative and inclusive workforce. We welcome applications from all qualified individuals, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, Aboriginal status, or any other legally protected factors. We champion building a diverse and inclusive environment.